Big Bear to roll out Fox’s Limited-Edition Glacier Fruit & Spice
Big Bear Confectionery has announced that it will be adding new limited-edition Glacier Fruit and Spice to its range of boiled sweets this autumn.
Fox’s, has used "warm flavours and aromas of autumn" to create the new 200g sharing bag. Made with no artificial flavours or colours, the new product contains a mix of three different flavours: Honey & Lemon, Apple & Cinnamon and Orange & Ginger and will be on-shelf from late September.
Andrew Ovens, Marketing Manager at Big Bear Confectionery said: “Sales of our Limited Edition Glacier Tropical reflected the hot summer we’ve had, far outstripping expectation and we wanted to build on this demand for different flavours by giving retailers something fresh and interesting to help drive impulse purchases.
“With Halloween on the horizon, we believe the new individually wrapped Glacier Fruit & Spice flavours will be popular with customers of all ages, giving interesting tongue tingling combinations, ideal for brightening autumn and winter days.”